Wednesday, July 26, 2017

Tata Motors strengthens presence in Philippines with the launch of its range of commercial vehicles


L to R - Arthur Balmadrid, Vice-President of TAJ Motors; Cresencio Fernandez Jr., President of TAJ Motors; Rudrarup Maitra, Head (International Business), Commercial Vehicles, TATA Motors; Rustom Nagporewalla, Regional Head, Asean & Far East, Commercial Vehicles, TATA motors

Manila, July 25, 2017: Tata Motors, India’s largest commercial vehicle manufacturer and among the top ten globally, today launched a range of commercial vehicles in Philippines.Tata Motors is making headway in the Philippines market through a distribution agreement with local partners Pilipinas Taj Autogroup, Inc., an important business conglomerate engaged in the local distribution of motor vehicles.  Through this partnership, Tata Motors will commence the supply of its commercial vehicle brands – the Tata Prima Range of Tractor Trailers and Tippers, the LPT range of Light, Medium and Heavy Trucks, SFC 407, and the Mini Trucks range of Ace and Super Ace.

Besides the Philippines, Tata Motors commercial vehicles are present across several South-East Asian markets including Malaysia, Vietnam, Indonesia, and Thailand with manufacturing facilities in Vietnam, Thailand and Malaysia.

Commenting on the occasion, Mr. Rudrarup Maitra, Head (International Business), Commercial Vehicles, Tata Motors said, “Philippines is one of our key markets in South-East Asia and we are delighted to be a part of one of the fastest growing ASEAN nations. With years of experience in the commercial vehicle business, Tata Motors has analyzed and understood our customers well and are dedicated to providing them with best-in-class products and services. We are confident that through our trusted partnership with Pilipinas Taj Autogroup, Inc., we will be successful in establishing a long-term relationship with our customers.”

Mr. Rudrarup Maitra, Head (International Business), Commercial Vehicles, Tata Motors

Mr. Jon Fernandez, Jr., President of Pilipinas Taj Autogroup, Inc., said, “We, at Pilipinas Taj Autogroup, Inc., are proud to partner with Tata Motors to offer customers with sturdy and reliable vehicles. We are looking forward to this new opportunity and are committed to catering to the commercial vehicle market with India’s largest and most trusted automobile brand here in the Philippines. We will closely work with Tata Motors to ensure customers here get the finest vehicles and services, that not only match their requirements but also their business needs."

Mr. Jon Fernandez, Jr., President of Pilipinas Taj Autogroup, Inc.
Tata Motors entered the Philippines market in 2014 with cars and small commercial vehicles. The low cost of ownership and availability of Diesel vehicles appealed to this market.

Philippines and India, Two of the fastest growing Asean economies

TATA Motors and Pilipinas TAJ Autogroup

L to R - Monch "Roadmonchster" Henares, Kuya Kim Atienza, Mon Magtira, Rudrarup Maitra

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Click here to visit TATA Motors official webpage.

Click here to visit Pilipinas Taj Autogroup, Inc.webpage






Monch Henares is a tech and motoring specialist, an inventor, a mechanic, and managed the motorpool for a limousine company in Las Vegas, Nevada, USA. He is now based in Manila, Philippines. 
You may e-mail him at monchnrs@gmail.com
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Instagram @monchnrs  #roadmonchster 

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